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Water Heater: Program Overview

What the Water Heater Comfort Plan is, what it covers, and the core terms for dealers and sales reps.

The Water Heater Comfort Plan lets your customers replace a water heater with $0 upfront and one fixed monthly payment. That payment covers the equipment, installation, parts and labor, and annual maintenance for the full 10-year term.

Overview

Palmetto owns the water heater and the homeowner leases it. You quote, sell and install through the Palmetto portal, the same way you do for HVAC. It sits alongside cash and loans as another way to pay, and it fits unplanned replacements well: the old tank fails, and the homeowner wants it fixed without a big bill.

What your customer gets

  • No upfront cost: one fixed monthly payment instead of paying for the equipment and install up front.

  • Parts coverage for 10 years: no matter what the manufacturer covers.

  • Service labor for the full term: repairs are handled by you, their local installer.

  • Annual maintenance: one onsite or remote visit a year. The customer can opt out.

  • A predictable payment: the payment is set when the contract is signed.

Terms and program structure

Item

Details

Availability

Every state except Minnesota. The program is not currently available in Minnesota.

Credit

Soft credit pull, no debt-to-income (DTI) check. See Water Heater: Credit Parameters & Sending Contracts.

Lease term

10 years

Escalator

0%, 0.99% or 1.99% per year

Lease amount

$1,800 minimum, enforced

Monthly payment

Set when the contract is signed, and rises each year only if an escalator is chosen. Includes a $15 autopay discount. Taxes aren't included and are charged if assessed.

Systems per account

One water heater per account. Each Comfort Plan product needs its own account and contract, so a water heater can't share an HVAC contract.

Included for the full term

Installation, full parts coverage, service and repair labor, and annual maintenance (onsite or remote, customer can opt out)

FICO minimum: contact your channel account manager for the current minimum.

Maximum lease amount: contact your channel account manager for the current maximum.

Eligible equipment

  • Gas: tank or tankless

  • Electric: tank, tankless or heat pump

  • Conversions are covered: gas to electric, tank to tankless, and standard to heat pump

  • Complete replacements only, installed by licensed contractors following manufacturer requirements

  • Water heaters only. Boilers aren't eligible.

  • Equipment must be from a brand on the Water Heater: Approved Vendor List (AVL).

What can go in the price

Accessories aren't separate line items. Instead, the work and components a water heater install needs can be built into the base price:

  • Plumbing work around the tank: sediment trap, re-pipe, stand, drain pan, mixing valve, gas line, venting and permit fees

  • Listed components: expansion tank, condensate pump, ducting kit, vacuum breaker, powered anode rod and spin-down filter

  • Electrical for a heat pump water heater: a new 240V circuit is allowed

  • Non-water-heater items (for example smoke or CO detectors): only when code requires them

Ask your channel account manager about anything not listed above. Not included in the financed price: electrical system upgrades (other than a new 240V circuit for a heat pump water heater), hazardous materials and mold, and specialty permits. You can contract with the homeowner directly for excluded work.

Whether a new propane supply tank can be included in the price is decided on a case by case basis. Ask your channel account manager before quoting one.

Eligible sites

Comfort Plan site rules apply:

  • Single-family homes

  • 1 to 4 unit homes owned outright

  • Townhomes where the homeowner owns the wall

  • Condos with one system per unit

  • Commercial and irregular structures aren't eligible

Contact your channel account manager before quoting a manufactured home.

NTP doesn't confirm site eligibility. As the installer, you're responsible for making sure the site qualifies.

For dealers

  • Quote and sell through the Palmetto portal, with Qualification and NTP managed there too

  • Another way to pay alongside cash and loans, with minimal change to how you install

  • You stay the customer's first call for service, with paid annual maintenance visits

  • Water heaters have their own enablement, separate from HVAC. See Water Heater: Getting Enabled.

Next steps

Need help?

Text INSTALLER to 888-531-3327 or open a chat in the Palmetto portal. Homeowners can call 855-339-1831.

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